As the biggest revenue-making quarter of the year approaches, we are bringing together experts in strategy and digital marketing to make sure your business is ready for the upcoming holiday season. 9:00 AM - 10:05am General Session 10:05 AM -10:10 AM - Break 10:10 AM -11:00 AM -  Industry Break Out Sessions This workshop is led by Lani Lott, expert consultant in economic revitalization and Steve Burnside, a digital marketing specialist. Lott will lay out the “Road Map to Prepare for the Holiday Season,” including customer outreach strategies and the importance of collaborating with fellow business owners. Burnside will discuss in-practice tools and platforms to digitally market strategies. Receive a valuable policy and regulation update from Downtown SLO and participate in breakout sessions, specific to your industry. Register at: https://bit.ly/cpsbdcwebinar