Loading Events

« All Events

Building a Sales Funnel: How to Harness the Power of Community

July 23 @ 9:00 am - 10:30 am

Discover the power of community marketing in transforming your overall marketing strategy with Matt Bennetti. With over 20 years of experience in enterprise software and expertise in Go To Market strategies, Matt will share practical steps and insights to help you successfully adopt CLG.

This workshop will guide you through implementing a Community Led Growth (CLG) marketing approach. This strategy not only drives demand for your sales teams but also creates valuable content that engages both customers and prospects.

Drawing from real-world examples and his extensive experience at Salesforce, Matt will demonstrate how to build programs that enhance the relationship between marketing and sales. Learn how to use community engagement to increase brand loyalty, encourage customer advocacy, and develop a rich content ecosystem that propels your business forward. This workshop is designed to provide you with the tools and knowledge needed to make community marketing a central element of your success.

Venue

CIE HotHouse + Zoom
872 Higuera St
San Luis Obispo, CA 93405 United States
+ Google Map
Phone
8057565171
View Venue Website

Organizer

Cal Poly CIE SBDC
Phone
805-756-5180
Email
slosbdc@gmail.com
View Organizer Website