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Mid-Level Donors: Key Strategies in Stewarding, Engaging, Soliciting and Upgrading (AFP)

Online

Association of Fundraising Professionals, San Luis Obispo Chapter Join Shannon Brennan, Catapult’s Vice President of Client Development, for an in-depth discussion on fundraising best practices for your mid-level donors. Shannon will discuss strategies and fundraising methodologies on how to best engage these prospects and move them up the giving pyramid. Shannon will review case studies that clearly depict how isolating mid-level donors and reinforcing their importance as a pipeline for future major gifts results in an increase in all relevant key performance indicators (pledge rate, average gift and fulfillment rate). Speaker Shannon Brennan With more than 20 years of management and executive leadership experience, Shannon Brennan serves Catapult as Vice President of Client Development. Shannon has a demonstrated history working in the non-profit fundraising industry in a variety of roles including operations, sales, and finance, with an emphasis on team leadership, strategic planning, operational management and process improvements. Shannon’s keen ability to identify challenges and quickly develop solutions has been instrumental in her success at managing client programs and business operations. Shannon earned her Bachelor of Science degree from Arkansas State University. REGISTER

$15

Increasing Productivity and Sales (MISSION COMMUNITY)

Zoom Webinar Online, San Luis Obispo, CA, United States

You will be taught: -How to Define Success - Understand the Key to Productivity - How to refine Your Sales Approach - One Thing High Achievers Have In Common - Systems and Online Programs that Actually Work REGISTER

Strategies to Attract and Retain Customers

Zoom Webinar Online, San Luis Obispo, CA, United States

In this 1 hour presentation, Strategies to Attract and Retain Customers, Louis Camassa shares his experience advising over 150 companies on how to improve their digital strategy and drive revenue using email and text message marketing. Learn the importance of these two underutilized marketing strategies, how to build a list from the ground up, or quickly grow an existing list, and walkaway with a strategy on messaging, sending frequency, and list grooming. If you haven’t built your email or text message list, or haven’t been consistently generating revenue from your existing list, you should register now and save your seat. REGISTER

Community Climate Party (City Of SLO)

Sinsheimer Park 900 Southwood Dr, San Luis Obispo, CA, United States

The City of San Luis Obispo is hosting a community Climate Party to celebrate local progress on climate action. Hosted by the City of San Luis Obispo, this FUN and FREE family-friendly event will include live music, food and drink for sale, kid-friendly activities, green businesses, and community partners. Stop by anytime between 10 a.m. and 2 p.m. and share your thoughts, ask questions, connect with the experts, see your neighbors, meet community leaders, and get inspired by our community’s collective efforts to address and reduce the impacts of climate change right here in San Luis Obispo. MORE INFORMATION

Starting a Business (SCORE)

Zoom Webinar Online, San Luis Obispo, CA, United States

READY? SET. GO! Starting a business of your own is exciting but we bet you have lots of questions. If you are thinking of starting a business, or have just started one, this workshop is a perfect fit. Topics covered will include the fundamentals of getting started, business operation basics, business plans, and how to use and understand financial reports. ABOUT THE PRESENTER(S) Michael Gordon As I was transitioning from the full time military to military reserve I started and operated a retail art, portrait art and art framing business. During this time I was completing a MBA program with emphasis industrial training and also working as an outside salesman for a wine company. In the pursuing years also owned and co-owned an educational consulting company while having a thirty-three.. Lew J Leichter 3 years with one of the Big CPA firms. 28 years in various accounting positions in the private sector. (VP OF FINANCE, FINANCIAL DIRECTOR, CONTROLLER) 20 years owning operating my own business offering accounting, bookkeeping, tax planning and tax preparation services to the local small business community. SCORE mentor since 2014. SCORE REGISTRATION

SLO Chamber Membership Mixer

Every month SLO Chamber members gather after hours to catch up, meet new members, do a bit of networking and get an inside glance at a local business. Membership Mixers happen on the third Wednesday of every month and provide an opportunity for members to get to know each other and share business contacts all in the friendly confines of a member business. A benefit to all Chamber members, these networking events provide the opportunity for the host to showcase their digs, show off what they do and maybe even boast a little about the services they offer. All members are welcome to invite a non-member as a one-time guest. The guest will be contacted at a later date about the benefits of a membership. MORE INFORMATION

Email Marketing Strategies (SCORE)

Zoom Webinar Online, San Luis Obispo, CA, United States

Research says that for every $1 spent on email marketing, there is an average $44 return on investment. You must implement the right strategy if your business wants to generate similar results. In this webinar, expert presenter Patty Ross will show you the fundamentals and the advanced techniques of email marketing that will help propel your email efforts into a positive return on investment. In this webinar, you will learn: The 5 C’s of email marketing What to look for when choosing an email platform for your business How to use a content calendar to plan your email campaigns ABOUT THE PRESENTER(S) Patty, a native Californian, has well over 20 years experience in marketing and has been in the online space since 1998 where she developed an e-commerce program for a gourmet gift company into a million dollar business. She has spent 15 years helping the wine industry gain traction online and has since branched out to help other industries grow their brands including restaurant, financial, legal... Patty Ross California Wine Marketing MORE INFORMATION

People’s Self-Help Housing Builder Games

1060 Kendall Road 1060 Kendall Road, San Luis Obispo, CA, United States

Cheer on community teams as they build custom playhouses for children. An afternoon of games, barbeque, auctions, and entertainment will see who becomes the team to carry home the coveted title of the 2022 Builder Games Champion!! Proceeds will go to our supportive housing and education programs which directly benefit our cherished residents. MORE INFORMATION

Mission Community: So You Received a Negative Review: Now What?

Zoom

You will be taught: How to approach negative reviews to create a customer for life. How to make the most of negative reviews, potentially increasing sales and attracting new customers. When to discuss a negative review publicly and when to reach out to a customer privately. How to get over the fear of responsing to negative reviews. Bring a negative review for an opportunity to write a response in the workshop! REGISTER

Free

Three Key Principles to Help Your Business Work for You (SCORE)

Zoom Webinar Online, San Luis Obispo, CA, United States

What do you do when your business takes over your time and money? What happens when hard work isn’t enough to get it back? It’s time for your business to help you live the life you want instead of taking it away. In this webinar, our expert presenter will show you how to build a business that works for you by developing yourself as a leader, creating an environment for your team to take on more tasks, and putting systems in place that produce consistent results. Here is what you'll learn: Gain the understanding of what, why, and how to develop and sustain a growing business How to become the best leader and why it is the linchpin to success Develop the skills to find and retain employees Implement a systematic approach to satisfying your clients ABOUT THE PRESENTER(S) I sold my company in 2011. I was fortunate enough to have a great team that grew to the top 3% in our industry organization. I believe in creating an environment in an organization where everyone can thrive, financially and professionally. I have been speaking, hosting workshops, and coaching business and life development for the last 10 years. Sharing my experience and guiding owners are so... Domenic A Chiarella SCORE […]