With Charmaine Farber Charmaine Banach, member of the Cal Poly Art and Design faculty since 2006, is passionate about typography and creative experimentation. Charmaine is a strong design advocate and will be discussing how to incorporate design and research in building a fantastic user experience for your customers. Come learn about the power of user experience!

Paul Edmondson is a Cal Poly graduate and one of the three co-founders of HubPages. After working as an intern with Hewlett Packard, Paul began to work as part of the executive team with Mongo Music, which was acquired by Microsoft in 2000 to form MSN Music. In 2005, he launched a Search Engine Optimization service, which ultimately helped evolve the idea for HubPages. Paul will be talking about how to restart a business to grow it back to success after a downturn or difficult stage of development.