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Unlocking Modern Marketing: From Mad Men to AI
March 27 @ 9:00 am - 10:30 am
Marketing has transformed dramatically over the past century, evolving from traditional advertising methods to today’s AI-driven strategies. This interactive workshop gives small business owners a hands-on opportunity to explore how marketing tactics have adapted over time and how to apply these insights to modern business growth. Through real-world case studies, expert insights, and collaborative challenges, participants will learn how to reach their target audience, maximize limited resources, and stay competitive in a rapidly changing digital landscape.
The session culminates in a practical exercise where attendees will develop a scalable AI-powered marketing strategy tailored to their own businesses. Whether you’re launching a new venture or looking to refine your existing marketing efforts, this workshop will equip you with the tools and knowledge needed to navigate the future of marketing with confidence.